Squeaky Clean Teeth

There should be more to children’s toothbrushes that just cartoon figures, toy shapes and colors. Brushing teeth correctly is important and as a parent of two kids, I know the pain of getting it done right. Cavities are a worry and so are the tarter, I guess the best way to entice them to brush correctly will be to give them something fun and interactive like the Orgel.

The Orgel Toothbrush integrates a bell-timer-toy into the body. It’s like one of those string-wound toys that beams out music while retracting back to the base. Essentially you will know for sure that a three-minute routine has been followed and healthy gums + teeth are in and tooth decay are out!

Designer: Jeong Shin Yoon

Radhika Seth

Radhika Seth is a design and technology writer with over 18 years of experience covering products, innovation, and the ideas shaping design. She serves on the jury of international design competitions, including the iF Design Award, and hosts Yanko Design’s Design Mindset podcast. A former Ogilvy advertising professional, she has also taught Communication and Design Journalism, bringing together her experience across design, storytelling, brands, and media.

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