Agreed, IKEA Is Totally Inspiring

From its stylish furniture to this totally awesome concept vehicle, we all have to agree that IKEA is an inspirational brand! An identity that stands for sustainable, quality and stylized pieces at affordable prices and cannot be better reflected. This electric battery driven vehicle is very spacious and has a flexible interior. Meaning you can re-arrange the seating options to suit you. The head lights are bright OLED panels that can host changeable graphics, making it totally disco dynamite!

The vehicle uses in-wheel motors that are powered by the two battery packages placed in the front and back. The lower transparent surface and line is a dominant feature of the exteriors.

What caught my fancy is the light-up touchscreen dashboard and the pop-up display. Oh, and I forgot wooden paneling as well.

Designer: Robert Larsson

Radhika Seth

Radhika Seth is a design and technology writer with over 18 years of experience covering products, innovation, and the ideas shaping design. She serves on the jury of international design competitions, including the iF Design Award, and hosts Yanko Design’s Design Mindset podcast. A former Ogilvy advertising professional, she has also taught Communication and Design Journalism, bringing together her experience across design, storytelling, brands, and media.

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