New Way of Looking At The Big Ben

The Urban Sense is more like a pair of binoculars that reveal magical information about the sight that you are viewing. Designed as an interactive tourist guide, the device is a real winner in my eyes. Now only if it can add a camera function!

Designer: Koen Beljaars

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Radhika Seth
Radhika Seth is a design and technology writer with over 18 years of experience covering products, innovation, and the ideas shaping design. She serves on the jury of international design competitions, including the iF Design Award, and hosts Yanko Design’s Design Mindset podcast. A former Ogilvy advertising professional, she has also taught Communication and Design Journalism, bringing together her experience across design, storytelling, brands, and media.