The Perfect Product + Package Fusion

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I really admire clever design. I’ve said it before too! The guys at Waarmakers Studio gave me a reason to repeat the aforementioned statement with the packaging design for their Ninebyfour Lamp. The clever design is a simple cardboard tube that with a little effort, doubles into a fixture for the light. The simple, rustic packaging not only does its job of storing the LED within during transit and while on the shelf, but when turned into a fixture, it gives off a wonderfully minimal, yet hipster vibe. Perfect for the office of a burgeoning startup!

Designer: Waarmakers Design Studio

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Sarang Sheth
Sarang is the co-editor in chief of Yanko Design. He is a former industrial designer at a Bangalore-based multidisciplinary design studio, working in areas including appliances, FMCG, packaging, technology, luxury, etc. Sarang has written about design and technology for over a decade and has been a jury member on international design awards. He occasionally works on tech concepts featured on Forbes, The Verge, Hypebeast, Digital Trends, SlashGear, Tom's Guide, LetsGoDigital, and Unbox Therapy. Sarang graduated from MIT Institute of Design, Pune.