Magneto Need Not Apply

Who here loves magnets? Raise your hand. Oh that was pretty rough. Too bad you don’t have magnets on your arms and sides to make that hand raising a little easier. Here you are using muscles and such like a sucker! Designer Denis Santachiara at Studio Italia has a desk lamp that’s held up with magnetic forces. Magnetic forces are nothing less than pure black magic!

Ok maybe white magic. No race involved here, I’m talking about voodoo. That’s what seems to be going on with this design entitled “Magnetita.”

It’s got high efficiency, eco-friendly LED light emanating from its head via 2x3W Citizen LED bulbs. It’s finish is basically chrome. Made for direct and indirect light. And most importantly, it makes use of a balancing system that uses multiple magnets making for a totally perfect, precise, and smooth ride.

**NOTE: I’ve gotten an email asking if I’d accidentally misspelled the designers name, since there is another designer at Studio Italia with a name very close to “Magneto.” In fact it is no mistake! The person I am speaking about in the title is a Marvel Comics character who is a certified Master of Magnetism. That’s what this project is all about! Denis Santachiara is just such a master!

Designer: Denis Santachiara at Studio Italia Design

Magnetita Magnetic Desk Lamp by Denis Santachiara at Studio Italia Design 03

Magnetita Magnetic Desk Lamp by Denis Santachiara at Studio Italia Design 01

Magnetita Magnetic Desk Lamp by Denis Santachiara at Studio Italia Design 02

Magnetita Magnetic Desk Lamp by Denis Santachiara at Studio Italia Design 05

Magnetita Magnetic Desk Lamp by Denis Santachiara at Studio Italia Design 04

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