BMW In My Ears!

BMW DesignworksUSA has collaborated with Sennheiser on a special project and come up with three variations in earphones. The CX 980, MX 980 and OMX 980 combine visual aesthetics with functionality and come with powerful Neodymium magnets that guarantee a lifelike sound image with a highly detailed resolution. The CX 980 is fashioned to fit in comfortably in the ear canal; specs include frequency response from 16 to 24,000 Hz & soft silicone earbuds. Seven adapters to fit every ear size, the sound image customization via bass-focused, bass-intensive or fully balanced sound.

The MX 980 earphones are also finished in metal feature frequency response of 16 to 23,000 Hz.

The OMX 980 sport an elegant Y-structure with detailed surfacing and come with adjustable lightweight ear hooks. Secure fit and additional wearing comfort are its prime focus.

Common to all three models: volume can be adjusted via a volume control integrated into the cable; Innovative variable jack plug that can be fitted either straight or twisted to a 90-degree angle to ensure optimum connection. An aircraft adapter and an elegant carrying pouch bring on the bonus!

Photo credits: Sennheiser Electronic GmbH & Co. KG

Designers: BMW DesignworksUSA, Singapore

CX 980


MX 980



OMX 980

Sennheiser 980 Headphone Range by BMW DesignworksUSA