Exact Rice Serving

I am a pretty accomplished cook when it comes to dishing out exotic cuisines; however the basics like cooking rice and bread still intimidate me. I suppose this set of designers had me in mind while conceptualizing the Rice Pack! More than being a simple package for rice; it is also a guide to the ideal amount of water required to cook the rice in a rice cooker.
The package contains enough rice for either one or two serves.

• The user should pour water into the package until it reaches the blue line, then pour the mixture into the cooker.
• Perfectly cooked rice should result.
• The package can also be used to rinse and drain the rice prior to measuring the water for cooking.

Rice Pack is a 2012 red dot award: design concept winning entry.

Designers: Park Kyungran, Kim Miyeon & Gho Hyejin

Radhika Seth

Radhika Seth is a design and technology writer with over 18 years of experience covering products, innovation, and the ideas shaping design. She serves on the jury of international design competitions, including the iF Design Award, and hosts Yanko Design’s Design Mindset podcast. A former Ogilvy advertising professional, she has also taught Communication and Design Journalism, bringing together her experience across design, storytelling, brands, and media.

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