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Product Design 1 min read

The Winner’s Rowing Shoe

The Winner’s Rowing Shoe

Winning this year’s Plastics Industry Award for Product Design of the Year is this genius adjustable rowing shoe. Before, shoes had to be manufactured in a range of sizes, meaning rowers had to put up with the wrong size or take time to swap out. Also, previous models of fixed shoes couldn’t be washed & would often end up smelly & unhygienic. The Active Tools 2k Rowing Shoe addresses these problems by being adjustable to the rower’s size & having an outer shell molded from soft EVA/TPO foam so they can be kept clean.

Designer: John Ewans Design

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