The 45-Degree Neck

What will happen if we shift the mouth of the bottle from the top to a 45-degree angle? You may not be able to fill it to the brim, and drinking from it may be a bit weird, but filling the bottle from a water cooler or fountain will surely become easy. This simple placement difference can do a heck lot for the packaging design and I think it’s radical and awesome.

Designers: Hsu Hsiang-Min, Liu Nai-Wen & Chen Yu-Hsin

    98 Comments

    • Lisa says:

      A good concept, but I agree it would be difficult to transport. And I never even would have thought about the production problems until I read the other comments.

    • espkav says:

      Why not just design a better water dispenser so you can fit a bottle in without having to tilt it? I also dont like how they think the 45 degree angle makes it so much better!

    • Dominik says:

      While studying product management I had some industrial design classes, in my opinion designers should be forced to take technical classes. 99% of ideas are so impractical that they’re either impossible to manufacture or production would be way too expensive to be economical.

    • Mark says:

      I would spill stuff all over for the short while it would take to get used to it.

    • Zoe says:

      Has anyone considered that instead of innovating plastic bottles, we should be finding ways to eliminate their use and production by society?

      Plastic bottles are terrible for the environment and the consumer!

      We should move away from temporary materials, and start campaigns that encourage people to purchase reusable containers for liquids!

      COME ON PEOPLE!

      http://www.mnn.com/food/healthy-eating/stories/5-reasons-not-to-drink-bottled-water

      • Kate says:

        The point of having the bottle with the 45 degree angle is so they are easier to refill… So you would be using them instead of disposing them.

    • Emmanem28 says:

      I LOVE it!!!! Honestly, one of the most amazing ideas ever. Just like mint flavored bubblegum

    • great design idea. Very innovative.

    • leolee says:

      beyond the problems of production,image the process of using this bottle :before drinking ,people should think about the whether the mouth is towards you,if not,you must turn it around。people must do more and think more befor drinking。I think this is no a good idea!

    • Euan says:

      I think I need to get a job at a industrial design school, if this is the kind of work students are producing.

    • Tyler Oku says:

      I hope people realize the last diagram with the person drinking has fundamental problems with gravity. You would have to tip your head MORE, or just turn the bottle around and tilt that at the old. The diagram depicts neither of those scenarios.

      Just because the opening moved in an arc doesn’t make gravity pull horizontally, tangent to the earth.

    • Tyler Oku says:

      I hope people realize the last diagram with the person drinking has fundamental problems with gravity. You would have to tip your head MORE, or just turn the bottle around and tilt that at the old. The diagram depicts neither of those scenarios.

    • Tyler Oku says:

      Just because the opening moved in an arc around the bottle doesn’t make gravity pull horizontally, tangent to the earth.

    • Marcello says:

      Also this is not original…An israel guy had come before to this solution…As always…copy from others… -_-

    • Stanton says:

      another solution in search of a problem

    • bob says:

      The beauty of this product is that just by rotating it 180 degrees, it becomes two products in one…from “easy drink” to “hard drink”.
      I do like the design.

    • alex says:

      What if the bottles were made normally right, but take out the mouth and replace it with a slit then make a separate mouth piece you could put it…( this can be manufactured or a reusable cap/lid)
      itd be able to be a normal bottle for stacking and whatever but you could pivet the mouth to a 45 degree angle for drinking and filling and then move it back or not…up to the consumer really…but i like this idea…even tho it isnt really new and neither is my idea…ive heard and talked about these ideas before but still havent really seen it in stores.

      -Alex

    • Alex says:

      I like the whole phillips screwdriver thinking.
      But then again. Why 45degrees. It looses it spurpose.The feeling of tilting back and have a good zip of water ,contra looking like we drink water like hamsters.The reason on this one is simple. Its un natural !

    • WOW what a great idea. maybe even put it on the bottom of the bottle?

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    • christine b. says:

      Are you trying to make it MORE inconvenient, so people don’t use plastic bottles? I admit I didn’t read every word, but “improve the inconvenience” just stops me in my tracks.

    • thomas says:

      Hi, have you ever considered getting on Quirky? Check it out, it may help you get from concept to reality. If you do not want to give it a shot, let me know, I would like your permission to submit this idea.

    • David says:

      Great innovation – keep it up, and don’t lose heart with all the negative comments from people because that’s human nature and its do easy to point out problems and sound so clever when in reality they are more like unimaginative.

      Designers have to keep pushing the boundaries and challenging engineering to think outside their known universe which is a constant battle.

      It’s only when there are aspirations that take us out of what we know can be done easily that the standard is ever raised in production and engineering because left to them alone we would probably just be migrating from horse to steam by now – held back by people who couldn’t get past the fact that steam is very hot and too dangerous to handle.

      There are a lot of people who have made comments here that really need to get out more – maybe attend a de Bono creative thinking workshop or similar and start to see a world of things that are possible, or to play “what if…” To generate ideas rather than because they dont have any friends seeking to make having friends gainst the law to make sure the other children are all brought down to the same degree of unhappiness!

      How about using more flexible material at the top and modeling the filler/pourer on the flexible and retractable head of a turtle?

    • David says:

      Great innovation – keep it up, and don’t lose heart with all the negative comments from people because that’s human nature and its do easy to point out problems and sound so clever when in reality they are more like unimaginative.

      Designers have to keep pushing the boundaries and challenging engineering to think outside their known universe which is a constant battle.

      It’s only when there are aspirations that take us out of what we know can be done easily that the standard is ever raised in production and engineering because left to them alone we would probably just be migrating from horse to steam by now – held back by people who couldn’t get past the fact that steam is very hot and too dangerous to handle.

      There are a lot of people who have made comments here that really need to get out more – maybe attend a de Bono creative thinking workshop or similar and start to see a world of things that are possible, or to play “what if…” To generate ideas rather than because they dont have any friends seeking to make having friends gainst the law to make sure the other children are all brought down to the same degree of unhappiness!
      How about using more flexible material at the top and modeling the filler/pourer on the flexible and retractable head of a turtle?

    • Easy invented for drinking pretty nice thank you.

    • TY says:

      Why dont you make it not out of plastic, instead of changing the stupid angle of the spout, huh??

    • trieu dang says:

      Great idea! Different sizes? I would buy one. Check out Alline’s water bottles. Similar concept.

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    • figaro1124 says:

      good!

    • oce says:

      Love the !dea. Really cool.

    • Darinder says:

      Yes, 45 degree angle really make drinking water from bottle easy. I think all product manufactures related to bottles should change their tradition design.

    • matt says:

      Great ideas thanks for share that post . this post really help me and my friends,

      Thanks

    • Nigel says:

      This is such a good idea, why is this not the norm? With a bit of financing this could be a real hit and on shelves everywhere!

    • lowri says:

      Great post love the design of the bottle, it’s really amazing.

      http://www.chair.furniture/

    • MBW says:

      Awesome invention! I want it, where can we get them?

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