30 Years After the Keychain, Bandai Just Made the Tamagotchi a Ring

The original Tamagotchi was a plastic egg about 50 mm tall that you clipped to your bag and tried not to kill. Thirty years later, Bandai has announced a version you wear on your finger, the 39th entry in the main series, and by far the smallest one yet. The Tamagotchi Ring houses a 0.56-inch color LCD in a body 28 mm tall, roughly half the size of that 1996 keychain, and it took Bandai two years to figure out how to make it work.

Miniaturizing something this far doesn’t happen by shrinking the parts. It requires rethinking the entire internal layout. The Tamagotchi Ring contains 64 total components, 52 electronic and 12 plastic, crammed into a body measuring 28mm x 23mm x 35mm. The 0.56-inch display is the smallest color LCD ever fitted to a Tamagotchi, and the battery, now rechargeable rather than a replaceable coin cell, charges via an included case because there simply wasn’t room for anything else.

Designer: Bandai

What it does despite that size is the part worth paying attention to. Thirty raiseable characters are in there, along with minigames and a room customization feature. It’s a complete Tamagotchi experience, not a reduced one, running on hardware small enough that Bandai could mount it on a ring band. The design sits on the finger like a small wearable sculpture rather than a piece of consumer electronics.

The announcement arrived on August 27, 2026, timed to mark the franchise’s 30th anniversary. That timing isn’t incidental. The Tamagotchi has been through enough reinventions to know when a milestone deserves something genuinely new rather than a color variant. A ring-form virtual pet is a different object than a keychain pet, even if the creature inside behaves the same way. It changes where the Tamagotchi lives in your day and how visibly you’re tending to it.

The ring comes in three colorways: Black x Metallic Silver, Light Blue x Metallic Gold, and Pink x Pearl White. It’s designed for Japanese ring size 14, which sits at approximately 17.3 mm inner diameter, with an included adapter to bring it down to size 10. That translates roughly to US ring sizes 7 and 5.5, respectively, covering a reasonable range without requiring multiple SKUs.

Battery life hasn’t been specified, which is the honest gap in what Bandai has disclosed. The rechargeable approach means you won’t be swapping coin cells in the middle of the day, but runtime under actual gameplay conditions is still unknown. The charging case is included in the box, which at least solves the problem of where to stow it when it needs power.

Bandai hasn’t announced plans for a direct international launch, so international buyers are looking at third-party import channels for now. Shipping doesn’t start until February 2027, which is a long lead time for a preorder opened in August. It suggests the manufacturing challenge here is real and that Bandai isn’t rushing it to market. For 64 components in a ring, that patience probably counts for something.