The Tmall Genie projector and remote design is all about visual continuity

I don’t believe I’ve ever called a projector gorgeous, but with Tmall Genie’s smart projector, it may be a first. Bringing a fresh design language to the projector category, this portable projector comes in an eye-catching glossy lipstick red, with a relatively minimal form. The most clever detail, however, lies in the way the projector’s remote docks right into the front of the projector, achieving three things… A. the job of a lens cap, B. a great way to charge your remote when you’re not using it, and C. visual continuity that just looks and feels great!

The Tmall Genie Smart Projector is a winner of the iF Design Award for the year 2020.

Designer: Zhejiang Tmall Technology

Sarang Sheth

Sarang is the co-editor in chief of Yanko Design. He is a former industrial designer at a Bangalore-based multidisciplinary design studio, working in areas including appliances, FMCG, packaging, technology, luxury, etc. Sarang has written about design and technology for over a decade and has been a jury member on international design awards. He occasionally works on tech concepts featured on Forbes, The Verge, Hypebeast, Digital Trends, SlashGear, Tom's Guide, LetsGoDigital, and Unbox Therapy. Sarang graduated from MIT Institute of Design, Pune.

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