Custom Nikes Installation

The Nike iD Experience is about taking interactive design to the next level – an approach to a completely hands-on design process inspired by the ubiquitous alphabet letters found on refrigerators! You know, the little letters that eventually form words? With an array of handcasted polyurethane pieces that make up the Nike SB Dunk Hi, it’s up to the viewers to create their own masterpiece.

Designer: Anthony Hart & Nike SB