Read the Fine Print

I can’t because my eyesight fails me! You don’t need to be an old hag to have hypermetropia. Any generation can suffer from it and so we need handy aids like the Zoom-in Tape. A clever magnifying (convex) transparent tape that you stick onto labels with fine print to read with ease!

Zoom-in Tape is an iF concept design 2011 entry.

Designer: Ching-fang Hsu

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Radhika Seth
Radhika Seth is a design and technology writer with over 18 years of experience covering products, innovation, and the ideas shaping design. She serves on the jury of international design competitions, including the iF Design Award, and hosts Yanko Design’s Design Mindset podcast. A former Ogilvy advertising professional, she has also taught Communication and Design Journalism, bringing together her experience across design, storytelling, brands, and media.