The external hard drive has become an almost essential accessory to our laptops and desktops; whilst it spends a lot of its time connected to the aforementioned devices, it will spend the rest of its time floating around the contents of our bags… exposing it to its main weakness… shocks and drops.
This portable hard drive is Stripe, and its unique form not only sets it apart from its competitors visually, but also, and arguably far more importantly, protects the fragile components housed within. As we see with most conventional external hard drives, the casing is made from a rigid plastic, however, the ‘cushioning’ on Stripe is made from rubber, an excellent absorber of shocks, which is only emphasized by the air gaps between the ‘stripes’.
The incredible attention to design is continued through to the packaging; due to the devices built-in shock prevention, the packaging no longer needs to protect the device… allowing for a more unique approach.
Designer: Do Kyoung LEE