Nothing works better than passive aggressiveness, for instance if you are weight-watching, in-your-face rude nagging always backfires, and you end up letting loose. On the other hand, a subtle, sub-conscious reminder may just do the trick. If I tell you to take the stairs, you may decline, but if you were to see an image of a slim person climbing floors, it would probably encourage you to do the same. This is the concept of the Health NUDGE “Elevator vs. Stairs”.
Designer: Sunghee Park