Perhaps you’ve been? London is a home to many, many fine shops, quite a few of them dedicated to one single brand. Lots of them are the kind of brand that has a couple shops and that’s it! Ferrari. What do you think of when you think of this brand? Exclusivity? The patented red + yellow? Crazy conceptual works? Better wear sunglasses in here.
Made by the lovely folks at Massimo Iosa Ghini. This is the London Ferrari Store. Surely your eyes and pocketbooks will be taken hostage. Yellow bands! Each different area of the store is a slightly different concept, with features like transparent glass floors and the lacquered finish of walls to tie the whole experience into one single Italian fantasy.
Designer: Massimo Iosa Ghini