Water has never looked so good. When water bottlers Fine Japon decided to offer up a new bottle design, they recruited one of the heavy hitters of industrial design and packaging, Karim Rashid. Impressed by his work with luxury designer fragrance brands like Issey Miyake, Kenzo and Prada, Fine Japon was set on creating an inspired marriage of design, functionality and product. After two years of collaboration, they have finally launched their limited edition final bottle design. Evoking sensual pushbuttons with a sexually ambiguous phallic silhouette, this ergonomic bottle is easily more alluring than Voss Water’s glass tube baton.