Swatch Air Tube Watch by Laurence Dawes
Swatch has built a reputation on creating ultra-simple, trend setting watches - offering literally thousands of designs to suit everybody. This Swatch looks at moving the company’s brand into the future by modernizing its range of digital watches. Based on air tube you find in most bicycle pumps, it juxtaposes two existing products in a contemporary fashion to create a very sleek and minimal bracelet watch - aligning itself with a current trend in wristband fashion.
Designer: Laurence Dawes

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12 Comments »
joseh says
amazing!!!!
vhiz says
yes-wonderful…
Michael says
superb! an original idea, beautifully executed.
mohammad says
refrence in saat chande???man vaghean az kasani ke refrense in saato midonann behem komak konan ke refresesho began
Ruby says
Where can i buy it ?
taxiarchs says
where can i buy the airtube swatch?
christen says
Yup, I like it too and would certainly buy it. I’m googling it right now in the hope that it isn’t just a concept watch
Mefju says
hello.. does somebody know where to buy this masterpiece, please?
Dana S. says
Hopefully it’ll be commissioned sometime in the near future… Maybe we can help it along though, if we send messages to Swatch (http://store.swatch.com/contact/products) about it. Hey, there’s nothing to lose, why not?
Jason says
numbers and background would have to be highly contrasted because of the size of this
black background with white numbers is easier to read
Jason says
also the numbers would have to be VERTICAL not horizontal on a wristband
numbers would run from top to bottom not left to right
Антон says
Спасибо, пост действительно грамотно написан и по делу, есть что почерпнуть.