Apple Car is dead but AI reimagines what the ambitious venture could have been

After dumping billions of dollars into the idea of an Apple Car, the Cupertino giant has officially scrapped the electric car project. So why are we ranting about it now? That’s because new details have surfaced about the inside stories of how the project was never the real deal from the beginning.

Some inside poking from Bloomberg’s Mark Gurman has unearthed interesting details about the highly anticipated four-wheeled car that could have been anything from a hatchback or sedan to an SUV or performance sports car. In the report by the trusted Apple tipster, there were some interesting revelations about the ambitious project that lingered on for a decade and finally laid to rest last week.

Designer: Karissa Bell (Engadget)

According to Gurman, the idea pool was divided majorly into two think tanks – ones who wanted less autonomy and others who vouched for a fully autonomous version without any human intervention.  The second option was chosen and that was the real problem on practical grounds. They were confident of breaking the code for a full self-driving vehicle and eventually, it turned out to be a challenge that was more difficult than anticipated. Some of these decisions were taken in the early phase of the 2014s when the reality was not clear and ambitions were high. Of course with Tesla also on the horizon of gaining traction, it was motivation for the Apple Car team to break the code.

Time trickled through and when the Cupertino giant realized the idea was not feasible, it was too late. That said, now the monkey is off the back, we can enjoy some of the details that lie deep in the trenches of the initial design files. Yes, these mock-ups were referred to by the core team but we’ll never get hands on those secret documents since Apple is ultra-proactive when it comes to security. The next best thing is to put in as many details as possible in an AI tool (Meta AI to be precise) and come up with these cute Apple Car designs that Engadget found enchanting.