Affordable Water Kettle, Bad Economic Times

Almost everyone is feeling the economic pinch as our global economy goes straight to hell but consumers are at the tail end of this trickle down effect. Queue the modest product design company. They want to keep designing aesthetically pleasing products but people aren’t going to buy it. It’s clear utilitarianism will be making a comeback and the Kettle Qp is one of the firsts to embrace that trend.

This kettle eschews all the frivolous accoutrements for pure utilitarian functionality. All it does is boil water so the designers have opted to make that the priority. It’s designed to do its job as efficiently as possible without sacrificing too much style. I say, this is a pretty good looking kettle. Efficient design leads to cheaper production costs which in turn benefits us as consumers.

Designer: Andrey Vostrikov


  • Carl says:

    A kettle who’s priority is to boil water…? whatever next..

  • maxim kalmykov says:

    very nice square form for the kettles that usually rounded. but i’m not sure that it would be cheaper on production stage. why should it be cheaper than other kettles? the same plastics, and electrical stuff… just new form-press. but besides of all I would like to have this kettel on in my home

  • Nikita Medelets says:

    It`s my idea!

  • Nikita Medelets says:
    The date of creation: 27 december 2006
    Dear Andrey Vostrikov, your haven`t any laws to spread my materials.

    • zippyflounder says:

      dude, ideas are like arseholes, everybody has them…now products require detail design, marketing, production and MONEY…just to name a few of the 30 or so things that you need to go from idea to product.

    • Eric says:

      There are millions of variations for everything, so unless you can show Andrey Vostrikov your patent number, you’re screwed unless you can produce yours first!! 😉 Sorry.

      • zippyflounder says:

        I dont see any utility patentable aspects in either, and design patents are even more worthless.

      • pepinthewicked says:

        I doubt much on Yanko is patented or patentable. This is a community of conceptual designs with little regard for mechanism. We should be sensitive to the origin of good ideas here regardless of patents.

        As for this particular concept, it’s nicely executed but hardly original. I mean, it’s a rectangular kettle. Be proud of your version Nikita. This kind of design succeeds in it’s subtleties and it’s execution.

        • zippyflounder says:

          love this “This is a community of conceptual designs with little regard for mechanism.”……. reality/functionality/feasablity is soooooo BORING LOL.

          • pepinthewicked says:

            Just calling it as I see it, Z. Personally, and professionally, I sweat the details. But here at Yanko, it seems the editors don’t often. Do you think otherwise? Is this the place I should be looking for well designed realistic and feasible objects? Is that what you want from Yanko?

  • Michman says:

    While I do think this is a nice design, the point of it being economical is a slight lie. If it was truly economical, it would be out of a single piece of plastic and not be multiple colours. Maxim is right, it’s seems to be just a good looking square kettle, no economical difference is evident or explained.

  • someone says:

    square is good for storing it. i like it

  • Rukhsana says:

    Where can one buy this kettle from? Can it be used in the UK

  • stef says:

    great design! can it be purchased anywhere in Europe?

  • stef says:

    great design! can it be purchased anywhere in Europe?

  • ringo says:

    this kettle is difficult in production and very expensive in tooling.

  • ringo says:

    this kettle is difficult in production and very expensive in tooling.

  • mini says:

    where can I get this kettle? cool design!!

  • mini says:

    where can I get this kettle? cool design!!

  • David Beaumont says:

    Your design is nice too – but its a tea service (jug, sugar bowl and teapot) not a kettle – and you can hardly have the monopoly on using square shapes for normally curved objects – the Russian Futurists made square teapots too in the 1920s. What you should do is get together – personally I’d buy his kettle AND your tea service – they’d go great together. But I need some cups and saucers to go with that – not to mention some tea spoons – so that may be a couple of other designers for the full set! Oh and while we’re on the theme – let’s make the sugar cubes spherical! (that’s MY idea – but I bet it’s been done before =D).

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