Philips Next Simplicity Concept

After introducing its new brand promise sense and simplicity, Philips turned to design to explore tangible yet inspirational ways of communicating the brand promise through simplicity-led design. Philips Design created Next Simplicity; an exploration of a vision for simplicity, always keeping end-user insights, technological innovations and sociological trends at the center of focus. Innovative concepts and working models were developed around five themes: care, glow, play, share and trust with each concept characterized by its ease of use.

Soft Therapy – Is a wearable, cordless garment which reduces tension in strained muscles and joints in the shoulders and back by combining infrared heat and vibrational massage.

Feel Good – Light therapy relaxes your body by reducing tension in strained muscles and joints. When treatment session starts, this 3-in-1 floor lamp folds down to shine light onto your body.

Design: Philips

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  • DHT, otherwise known as dihychrotestosterone, is
    a chemical that prevents the hair follicle from regrowing hair.

    Blow drying can damage hair as can vigorous towel drying as when the
    hair is wet it is more elastic and vulnerable to
    breakage. Men and women who have long, medium or short hair can benefit
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