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Product Design 1 min read

A Practical Screw

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Who wouldn’t like a screw…umm screwdriver that’s practical! The Big O in this concept is that its offers better grip, with the handle swiveling a cool 90 degrees to stand perpendicular to the metal shaft. Now if you want to read a deeper meaning to this post, be my guest…because phrases like “force can be applied with a much stronger grip” and “toughest screws can be tightened more easily” makes me think of double meaning stuff!

Designers: Liu Yunlong , Jia Peng, Cheng Peng ,Wang Dongdong & Xin Yaoyao from Jiangnan University

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Designers: Liu Yunlong , Jia Peng, Cheng Peng ,Wang Dongdong & Xin Yaoyao

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Radhika Seth
Radhika Seth is a design and technology writer with over 18 years of experience covering products, innovation, and the ideas shaping design. She serves on the jury of international design competitions, including the iF Design Award, and hosts Yanko Design’s Design Mindset podcast. A former Ogilvy advertising professional, she has also taught Communication and Design Journalism, bringing together her experience across design, storytelling, brands, and media.

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