It’s All About the Ring

Radhika Seth

12 years ago

Look at these projects here and here, then come back and compare. All three of them deal with a cup design for the visually impaired and hopes to avoid spills when filling a cup. Question is, which one of them solves the problem effectively? What do you think?

Designer: Jongil Kim

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Radhika Seth

Radhika Seth is a design and technology writer with over 18 years of experience covering products, innovation, and the ideas shaping design. She serves on the jury of international design competitions, including the iF Design Award, and hosts Yanko Design’s Design Mindset podcast. A former Ogilvy advertising professional, she has also taught Communication and Design Journalism, bringing together her experience across design, storytelling, brands, and media.

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