The Power of Cross X

The Cross X is a low-cost hybrid bicycle designed for the rapidly urbanizing countries. It hopes to be that mode of transport, which is cost-effective, traffic beating and personal. Its potential in two contexts – medical emergencies and large campuses; I’m thinking campuses like Apple or Google, perhaps!

Details:

• The hybrid design of Cross X means electric power can help paramedics to reach to such remote areas in time.
• Paramedics can store a medical emergency response kit in the built-in storage compartment of Cross X; also they can use its battery power to operate communication and other devices.
• Corporates and big colleges are converting their campuses into sustainable ones through a reduction in fossil fuel usage.
• The ergonomic design of Cross X will make riding stress free and enjoyable for staff and students.

Cross X is a 2013 Red Dot Award: Design Concept Winner.

Designer: Mithun Darji

Radhika Seth

Radhika Seth is a design and technology writer with over 18 years of experience covering products, innovation, and the ideas shaping design. She serves on the jury of international design competitions, including the iF Design Award, and hosts Yanko Design’s Design Mindset podcast. A former Ogilvy advertising professional, she has also taught Communication and Design Journalism, bringing together her experience across design, storytelling, brands, and media.

See Full Bio