Apple iPhone 6, Really!

Radhika Seth

13 years ago

The new Apple commercial has drawn a lot of flack for its insensitive portrayal of interaction between people and its products. For a twisted moment, the focus has shifted from the human experience to the gadget experience. The disconnect of emotions is creepy and alarming! Close on heels is the news that a new iPhone may be out in September, so till that time let’s absorb this new take on the Jesus-phone! Apple iPhone 6, Really!

Designer: Pritesh Chavan

Add as a preferred source on Google

Radhika Seth

Radhika Seth is a design and technology writer with over 18 years of experience covering products, innovation, and the ideas shaping design. She serves on the jury of international design competitions, including the iF Design Award, and hosts Yanko Design’s Design Mindset podcast. A former Ogilvy advertising professional, she has also taught Communication and Design Journalism, bringing together her experience across design, storytelling, brands, and media.

See Full Bio