Emotional Backpack For Cyclists, What Fun!

Here is a totally cool backpack that goes by the name of SEIL Bag. It’s a backpack meant for cyclists and features an LED Display (flexible PCB) on its face. The bag is designed to work in two modes: Driving Mode and Emotion Mode. In the Driving Mode it shows left and right turn signals for the rider, which is controlled via a detachable controller. This makes it easy for the following traffic to know the riders intent. The cool-quotient is upped with the Emotion Mode; here you can display a variety of emoticons, just for the heck of it.

The bag also displays brake signal, cruse signal and emergency signal; the acceleration sensor detects speed and turns on stop signal automatically. The signals can be controlled intuitively; pushing the lever up, turns on left turn signal and vice versa.

A very classy bag with a lot of use, I really dig the emoticon aspect!

Designers: Lee Myung Su, Park Geun Wan & Park Okhee for Leemyungsu Designlab

SEIL bag by Lee Myung Su design lab from Ben on Vimeo.

Radhika Seth

Radhika Seth is a design and technology writer with over 18 years of experience covering products, innovation, and the ideas shaping design. She serves on the jury of international design competitions, including the iF Design Award, and hosts Yanko Design’s Design Mindset podcast. A former Ogilvy advertising professional, she has also taught Communication and Design Journalism, bringing together her experience across design, storytelling, brands, and media.

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