Satisfying Drag

Don’t we just love to drag things around? We drag our commitment issues, our luggage; our emotional baggage….ah the list is endless. So what’s new to drag around here (besides some hippie ciggies), why an umbrella that is innovatively called the “umbROLLa”. A rolling ball at the peak tweaks the simple design and adds fun dimension to it. Totally cool wouldn’t you say?

Designer: Qian Jiang

umbROLLa – Umbrella Re-design by Qian Jiang & Yiying Wu

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Radhika Seth
Radhika Seth is a design and technology writer with over 18 years of experience covering products, innovation, and the ideas shaping design. She serves on the jury of international design competitions, including the iF Design Award, and hosts Yanko Design’s Design Mindset podcast. A former Ogilvy advertising professional, she has also taught Communication and Design Journalism, bringing together her experience across design, storytelling, brands, and media.