Sure some curtains attempt to dazzle us with features like lace fringe or intricate pleats, while others have the sole purpose of simply blocking out the sun. Anyway you look at them, they serve a purpose in almost any space. From keeping our domestic activities private to framing a view, curtains are as ubiquitous as the walls they are attached to. Curtain designer Florian Kräutli has bravely dragged the Window Treatment Industry into the 19th Century by incorporating magnet technology into every panel. Embedding hundreds of evenly dispersed tiny magnets into a grid of prefab folds allows for the easy manipulation of the silhouette or strategically modifying exposure for light and/or privacy.