This unique air purifier is Air Touch, and it uses a subtle yet impactful method of indicating to the user that it is time for the filter to be replaced.
Over time it is only normal for the air purifying process to turn the filter grey as pollutants and absorbed matter begin to build up. Air Touch utilizes this change in color to create a demonstrative scene of a beautiful landscape slowing fading away due to the increasingly dusky sky. This is a striking representation of the environment that’s right outside the user’s window, and reminds them of the fresh, clean air that the product is creating.
The minimal, monotone scene that is printed onto the filter is encapsulated within an elegant and simplistic surround in order to ensure that the user’s attention is drawn straight to the quality of the filter.
The Air Touch is a winner of the A’ Design Award for the year 2018.
Designer: Sijin Jiang