Capturing The Bigger Picture

In an era where cameras are as sleek as the Nikon and Canon, coming up with arustic design as the M-icro Camera is quite a dare. However, this dare pay-off and gives us a delightful macro camera that captures macro photography effectively. Incorporating the elements of art deco, the ergonomic form and simplistic functions, make it a complete package of desire. It is interesting to note that the zoom feature has been simplified and enlarged, so that it’s an easy-to-use cam.

Designer: Thomas Sims

Radhika Seth

Radhika Seth is a design and technology writer with over 18 years of experience covering products, innovation, and the ideas shaping design. She serves on the jury of international design competitions, including the iF Design Award, and hosts Yanko Design’s Design Mindset podcast. A former Ogilvy advertising professional, she has also taught Communication and Design Journalism, bringing together her experience across design, storytelling, brands, and media.

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