Yanko Design

Blooming DSLR

I remember borrowing a professional camera from a cousin for my African Safari Honeymoon. You would expect me to capture some really gorgeous pictures of lions making their kill, well to cut a long story short, I had no clue how to work the thing, so I ended up overexposing some pictures and taking out-of-focus shots. Thankfully the current generation of DSLRs is more forgiving towards amateurs. But basics like lighting and exposure can still intimidate some, hence the need for the Flower! A lens cap that allows you to automatically capture some stunning shots by simply regulating the light exposure; ok Africa, here I come!

Designers: Rhie Hyi Joong & Lee Sang Hwa

Flower is a 2011 Spark Awards winner.

Radhika Seth
Radhika Seth is a design and technology writer with over 18 years of experience covering products, innovation, and the ideas shaping design. She serves on the jury of international design competitions, including the iF Design Award, and hosts Yanko Design’s Design Mindset podcast. A former Ogilvy advertising professional, she has also taught Communication and Design Journalism, bringing together her experience across design, storytelling, brands, and media.
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