Yanko Design

Light Up Some Memory

Dedicated to Phillumeny, the Phillu is a matchbox shaped portable memory storage device with matchsticks that have 5 GB storage capacity. Nine sticks in the box, essentially translating to 45 GB collective capacity. The trick is that you really need to light the sticks to transfer the data.

To transfer data by sticks:

Designer’s Tip:
Do not let kids play with matches!

Designers: Emir Rifat ISIK & Burak Kaynak

Radhika Seth
Radhika Seth is a design and technology writer with over 18 years of experience covering products, innovation, and the ideas shaping design. She serves on the jury of international design competitions, including the iF Design Award, and hosts Yanko Design’s Design Mindset podcast. A former Ogilvy advertising professional, she has also taught Communication and Design Journalism, bringing together her experience across design, storytelling, brands, and media.
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