A reaction to a reaction, that’s what this is. I’d even go so far as to say this is a reaction to a reaction to a reaction. That’s where it gets really good in art, especially good in design. This project goes by the name “Reputation Check” and it comes in two parts: Acoustic and Graphic. Both are inspired by what designer Hayeon Yoo calls the side-effects of internet communication: anonymous, malicious comments tied with people’s obsession with checking their online reputation.
Designer: Hayeon Yoo