Anyone who’s a huge fan of the Pokémon universe has probably, at one time or another, dreamed about waking up inside that world surrounded by their favorite creatures, training and catching them. Sure, you’d probably turn into an animated character (unless it’s more like the live-action Detective Pikachu, which blended both worlds), but it would still be a blast to run around and try to catch ’em all.
Well, your dream might just come true, to some extent. Japanese hospitality brand NOT A HOTEL has partnered with The Pokémon Company, specifically the Pokémon Sleep app, to create a Poké Ball-Themed Hotel somewhere in the forests of Hokkaido, giving fans the rare chance to spend the night inside a human-sized Poké Ball and maybe wake up imagining Snorlax and Jigglypuff wandering nearby.
Designer: The Pokémon Company x NOT A HOTEL
Usually, when a hotel offers a “themed” room, you just get some decorations and maybe a few painted walls inside an otherwise ordinary building. But this one is nothing like that. It’s a detached, freestanding spherical structure set outdoors, somewhere amid Hokkaido’s wilderness. Think of it as camping, or more accurately glamping, except instead of a tent, you’re sleeping inside a giant ball. NOT A HOTEL is known for building one-of-a-kind architectural homes rather than cookie-cutter rooms, so if anyone can pull off turning a cartoon object into a livable structure without it feeling like a cheap novelty prop, it’s them.
The collaboration is actually built around Pokémon Sleep, the mobile sleep-tracking app that just celebrated its third anniversary. The app gamifies your bedtime by “catching” Pokémon based on your real sleep data. This hotel flips that concept on its head: instead of having the creatures visit you while you sleep, you’re the one visiting their world instead. Well, sort of. Let’s just say your imagination will probably run wild the moment you check into your very own Poké Ball.
Interestingly, the project uses the international name “Poké Ball” rather than “Monster Ball,” which is what the item is officially called in Japan. That small detail suggests this experience is designed to welcome fans from all over the world, not just domestic travelers.
We don’t have a ton of details yet, but everything is set to be revealed on September 15, including how the whole thing will actually work. Based on what’s been shared so far, this won’t be a simple online booking like a typical hotel stay. It sounds like it’ll be run more like a limited, lottery-style campaign, meaning only a lucky handful of selected guests will actually get to spend the night inside. The exact location in Hokkaido is also still being kept a secret, adding an extra layer of mystery to the whole reveal.
Fair warning: whether it ends up being a paid stay, a members-only perk, or a straight-up giveaway, it’s probably safe to assume this won’t be an easy ticket to get. But honestly, that’s probably a small price to pay (literally or figuratively) to fulfill a childhood dream you never thought would actually happen. It’s a genuinely clever marketing move, one that’s perfectly engineered to hook die-hard Pokémon fans and casual travelers hunting for a one-of-a-kind experience, all at once.
At the end of the day, this is one of those rare collaborations that actually makes sense on every level. It’s not just slapping a familiar logo onto a hotel room and calling it a day. It’s a legitimate design experiment that ties directly back to the game it’s promoting, wrapped in the kind of nostalgia that makes Pokémon fans of literally every age stop scrolling. Whether or not you personally end up snagging one of the extremely limited spots, it’s still fun to imagine what it might feel like to fall asleep inside a giant red-and-white sphere, tucked away in the quiet forests of Hokkaido.
So mark your calendar for September 15. That’s when NOT A HOTEL and The Pokémon Company are expected to lift the curtain on pricing, application details, and what the inside of this thing actually looks like. Until then, all we can do is speculate, dream, and maybe rewatch a few old Pokémon episodes to get in the mood. After all, this might be the closest any of us ever get to living out that childhood fantasy of stepping straight into the Pokémon world.
