The Dog Tag Nooka

Radhika Seth

15 years ago

The thing about Nooka watches is that they are constantly evolving and setting new trends in the way people wear their timepieces and read time. Using this as an inspiration, we have here the Xon, a kitsch version of how we can carry our Nooka: with keys, carabiner, dog tags, lanyard, necklace and more! Superb fun!

Designer: Jaineel Shah

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Radhika Seth

Radhika Seth is a design and technology writer with over 18 years of experience covering products, innovation, and the ideas shaping design. She serves on the jury of international design competitions, including the iF Design Award, and hosts Yanko Design’s Design Mindset podcast. A former Ogilvy advertising professional, she has also taught Communication and Design Journalism, bringing together her experience across design, storytelling, brands, and media.

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