Dividing Data

Radhika Seth

15 years ago

The 2 – Storage USB Memory Stick is an ideal stick for a person like me, who is so forgetful of what data I store where. The color partitions replicate what a physical partition looks like. One is for personal stuff and the other for work; so simple!

2 – Storage USB Memory Stick is a 2011 iF concept design entry.

Designers: Chung-Ping Lai, Ming-Hong Yeh & Po-Ho Chen

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Radhika Seth

Radhika Seth is a design and technology writer with over 18 years of experience covering products, innovation, and the ideas shaping design. She serves on the jury of international design competitions, including the iF Design Award, and hosts Yanko Design’s Design Mindset podcast. A former Ogilvy advertising professional, she has also taught Communication and Design Journalism, bringing together her experience across design, storytelling, brands, and media.

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