Open It! is quite a clever package design and I hope someone like the exemplified Nescafe takes cue. The idea is for cold coffee mix but I think we can use it for hot cappuccino mixes as well. You simply open up the top end of the coffee mixture pouch, pour the contents into water and use the same pouch as a straw for stirring & sipping the drink! Simple and totally worth commercializing!
Designer: Youngdo Kim
[youtube:http://www.youtube.com/watch?v=M1rdCt2gJJU 605 455]
