You know those ‘Shot On iPhone’ images and videos you see? What they don’t tell you is that they didn’t just use an iPhone to shoot the content, they used an entire ecosystem of rigs, lights, lenses, dongles, microphones, stabilizers, and a bunch of other tech alongside the iPhone. ‘Shot On iPhone’ implies that all someone did was use their phone and nothing else, but the reality is more ‘Shot On iPhone using thousands of dollars worth of other gear’. While most content creators can’t afford that entire setup, one humble power bank hopes to make things easier.
The ‘Creator Beauty’ power bank may sound like a Chinese product name translated rather poorly, but this little device promises to uplift your iPhone’s video and photo capabilities significantly. Most MagSafe power banks snap on and begin charging – this one snaps on and turns your iPhone into a vlogging machine. Aside from giving your iPhone juice while it films, the Creator Beauty power bank packs a swivel-able light-source, and a kickstand that lets you prop your phone either vertically or horizontally, depending on what content you’re creating.
Designer: Max
The entire power bank has a Leica meets retro Polaroid aesthetic. You’ve got a two-tone beige/grey body with a red dot on the corner that you’d think was a Leica logo (but it just has Max written on it, i.e., the designer’s name). Meanwhile, the light itself sits on a swiveling joint, connected by an arm that has Polaroid’s original candy-colored rainbow printed on it. The visual beauty of the light is that, when closed, it sits at the center of the power bank, looking quite literally like a camera. Swivel it out, however, and it becomes an adjustable light source that’s softer-yet-stronger, perfect for filming content without relying on your phone’s flash.
What you see as a fairly novelty-ish light source is, in fact, a true content creator’s dream – because it’s dual-sided. On the outer side, it’s a disc-shaped light, capable of providing a broader wash of light while filming… but look on the other side and you’ve got a ring light, designed to make content creation a breeze without needing to invest in a separate ring light accessory. Buttons on the rim of the light let you toggle between front and rear lights, as well as brightness. The lights draw power from the power bank itself, making the entire arrangement super convenient – and the swiveling design gives you the ability to uniquely position the light source anywhere around the camera to get the right lighting angle or to avoid glare.
The kickstand is icing on the cake. Instead of being one of those flip-out kickstands, this one stays tucked inside the power bank itself, so it isn’t really visible until you need it. Pull it out like you would a drawer in a cabinet and position it at a 90° angle and the kickstand can be used either for docking your phone vertically or horizontally. Together, the three features give the Creator Beauty power bank quite the edge over other power banks. You practically don’t need an extra light or a tripod while recording – just snap the power bank on, swivel the light out, knock out the kickstand, and hit record!
