Hong Kong-based phone case and accessory manufacturer CASETiFY recently launched Gundam-themed accessories. The partnership between the accessory maker and Mobile Suit Gundam reaped success during Black Friday. The festivities are far from over, and so is the consumers’ demand for anime-inspired creations. Just so that sneakerheads don’t feel left out in this time of the year, Premium Bandai’s fashion brand STRICT-G has introduced two pairs of Gundam-themed sneakers, and – if it weren’t for the franchise – I’m wondering who would need them?
My thoughts aside. STRICT-G has partnered with Reebok for the Mobile Suit Gundam GQuuuuuuX’ x Reebok Instapump Fury 94, which comes in two models, the “GQuuuuuuX” and the “RED GUNDAM.” There is no prize for guessing that these exclusive Instapump Fury 94 silhouettes are inspired by the Mobile Suit Gundam GQuuuuuuX, the latest series from the franchise.
Designer: STRUCT-G x Reebok
STRUCT-G has long been influenced and overly committed to introducing the Gundam universe to new-age fashion. Even in that breath, the Reebok collaboration really appears distinct. The level of depth and detailing on these sneakers is really beyond and above anything attempted in the footwear department in collaboration with the Japanese anime franchise before. These silhouettes don’t just wear a thematic resemblance; of course, that shouldn’t be difficult for anyone to pull off. Instead, they reimagine mobile suit aesthetics and translate them into footwear you can actually wear.
Talking of which, it’s pertinent to note that the Mobile Suit Gundam GQuuuuuuX’ x Reebok Instapump Fury 94 pairs will be available for preorder starting ¥27,500 JPY (approx. $180 USD) from December 12. The preorders, aimed at collectors and those who value their hands on exclusive merchandise before others, will be available through the STRICT-G Online Store within Premium Bandai only. For the others, the general release of the Gundam-inspired shoes is slated for March 2026, when the sneaker will also be available in physical stores and Reebok’s online shop.
The two sneaker styles centered around the Mobile Suit Gundam GQuuuuuuX theme are impressive. The anime’s signature white, blue, and red color scheme is apparent in the GQuuuuuuX pair, which features a Pomeranian logo as a playful nod to the character within the series. The second pair is inspired by the RED GUNDAM mobile suit. Here, the segmented design of the Instapump Fury 94 is finished in red and black aesthetics.
To keep the story tied to the franchise, both silhouettes feature a mobile suit’s identifying number printed near the heel, making these footwear memorabilia and a fashion statement for fans. Of course, the thematic approach creates an aesthetic impact, but the Reebok Instapump Fury 94 in itself has a long history of innovation, which should add to the number of takers for this collaborative effort!
