Bag for All Occasions

The Arrow Backpack keeps up with all your activites; gym, work, and school. The plastic structure collapses and expands to suit your baggage needed. It’s uniquely shaped to support your spine and the large neoprene straps relieve weight and stress on the shoulders. At its smallest, you can divide the bag into 2 separate modules.

We’re seeing more and more bag concepts like this. Tho there are few that have made it to market, there isn’t any mass market penetration meaning demand isn’t there or the right design has yet to arrive. What do you think? Could you use a bag that functions and looks like this?

Designer: Notus Design

17 Comments

  • Thank you to Yanko Design for publishing our work! This is quite exciting and motivates us to keep this passion for what we do!

    Notus is a young Brazilian design office who started off from the union of 3 Product Designers infatuated with design as means of differentiation of products in the market. We develop projects that allow positive interactions with users in several levels, and attend to their needs and wishes.

    Please feel free to make contact.
    Notus Design
    http://www.notusdesign.com/blog
    http://www.notusdesign.com

  • zuy says:

    great concept , great differential design !!

  • zippyflounder says:

    not a bag dragger so cant comment except you made it real…thats worth kudo’s from the flat fish.

  • enoo says:

    That’s a good concept, but really, I don’t like the way it looks. Especcially the top part, that looks like some bin/plastic box lid. Not an item for me.

  • zuy says:

    go deeper in design process and form with a more sexy, more catching eye product

  • zuy says:

    i have a back pack for cycling, a packpack for city walk a back pack for montain walk…
    but each has a specific design

  • laday says:

    the concept of the bag is good but what is needed is a designer. who is your target market, what is your demographic. it is all well and good that the bag is comfortable but peoples personalities are different, not everyone wants a bag that is blue and black what is unique about it?

  • yue says:

    definitely an interesting design! european almost :] here in scotland i dont believe ive seen one like this, really

  • hartigan says:

    …as seen in Decathlon!!

  • m3t says:

    I love it! It’s versatile and contemporary. I can see it reaching across many demographics.

  • mariasin says:

    Like to see it in more color options.

  • mariasin says:

    Like to see it in more color options.

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