Central Saint Martins graduate Noé Chouraqui spotted something most tennis players never think about. Those bright yellow balls flying across courts worldwide create a massive…
Whenever there’s a Grand Slam competition like the ongoing Wimbledon tournament, people seem to be riding on a tennis high. But for those who are…
Tennis players know the struggle of finding consistent practice partners who match their skill level and availability. Traditional ball machines offer repetitive feeds but lack…
When you talk about AI in sports, it’s usually a virtual player. Like a human playing chess versus an AI , or playing a game…
HEAD stripped the racket back to its essentials. The Boom Raw launches today, Earth Day 2025, with zero surface coatings and a full commitment to…
There are two interesting facts about the tennis GOAT: Novak Djokovic. He is one of the only five players in the history of the game…
Tennis fans, lace up and listen in. There’s a rare piece of history up for grabs, and it comes attached to the soles of an…
There’s a reason why many people find fashion to be inscrutable, and not just the haute couture variety you see on runways. Fashion trends come…
The meteoric rise of On Cloud shoes in the athletic footwear market is attributed to their revolutionary CloudTec technology, offering soft cushioning and energy return…
Parley for the Oceans, an environmental nonprofit, teamed up with Adidas to design and construct a tennis court made from recycled materials to float above…
To make things more efficient around the Tennis Court, we have here the Tennis Ball Boy, an automated ball collector. The good news is that…