SpeedMo, ThrillMo, RaceMo!

If you’ve been keeping track of the Geneva Motor Show happening right now, you’ll know that everybody’s talking about this absolute underdog that’s stolen the show and has had jaws dropping everywhere. From out of the smoke came India’s TAMO (short for Tata Motors) to steal hearts with its RaceMo car.

The car is nothing short of stunning, with a style that borrows inspiration from the best (do you see the McLaren influences?). Designed completely in-house, in collaboration with Marcello Gandini (known for his legendary Lamborghini Countach), the car wasn’t just unveiled at the Geneva Motor Show, it’s also making its debut in Forza Horizon 3, so grab that XBOX controllers, bros! It’s time for a test drive!

Designer: TAMO

Sarang Sheth

Sarang is the co-editor in chief of Yanko Design. He is a former industrial designer at a Bangalore-based multidisciplinary design studio, working in areas including appliances, FMCG, packaging, technology, luxury, etc. Sarang has written about design and technology for over a decade and has been a jury member on international design awards. He occasionally works on tech concepts featured on Forbes, The Verge, Hypebeast, Digital Trends, SlashGear, Tom's Guide, LetsGoDigital, and Unbox Therapy. Sarang graduated from MIT Institute of Design, Pune.

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