An Intelligent Road Marking System

Razmetkus is a design concept for an intelligent road marking system. It features an interactive road pavement along with sensors that track the position of all road users. If required, Razmetkus can display information for each driver individually, updating them about the traffic situation and alerting them about impending hazards. Perhaps this concept will trigger the highway authorities to better integrate technology with roadway safety and information systems. Looking forward to a tech-savvy drive in the future!

Designer: Art Lebedev Studio

[youtube:https://www.youtube.com/watch?v=GZXOcb0MAGU 600 451]

[youtube:https://www.youtube.com/watch?v=avGGoelZBiQ 600 451]

Radhika Seth

Radhika Seth is a design and technology writer with over 18 years of experience covering products, innovation, and the ideas shaping design. She serves on the jury of international design competitions, including the iF Design Award, and hosts Yanko Design’s Design Mindset podcast. A former Ogilvy advertising professional, she has also taught Communication and Design Journalism, bringing together her experience across design, storytelling, brands, and media.

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