Tug Your Plug

Tug Your Plug

A slight tug on the cord, that’s all it asks for, this Pull Lightly Plug by Choi Hyong-Suk. Why? The obvious reasons…old habit of yanking a plug die hard, so give this one a gentle tug…right till you hear a click…satisfy your sorry cravings and save some wasted standby electricity. From a design point of view – it’s clever because it works around a natural human behavior and doesn’t try to be preachy!

0 Designer: Choi Hyong-Suk

Shower Flower!

Shower Flower!

The River Flowing System doesn’t give you the chance of wondering if you have it set to flow or tap. The design is such that the showerhead is placed above a basin-esque bowl and the water flows down as a stream. Water pressure and temperature settings are controlled via a centralized knob and showerhead is held into place via magnets. So basically you just turn the shower on and the water cascades down the bowl-lip, giving you the best of both the worlds!

0 Designer: Choi Hyong-Suk

Replaceable Earphones

Replaceable Earphones

DIY is a set of earphones that is very smart. Each and every wire in this set is detachable and hooks up to a central module. This means the left earbud, right earbud, central module and line out are all independent and replaceable when busted. The central module works as a remote control for the player and features basic functions like volume, play and stop. This module is proposed to come in two modes: basic and Bluetooth. Obviously the Bluetooth one connects to the player wirelessly!

0 Designer: Choi Hyong-Suk

My Fingers Are So Smart, They Measure!

My Fingers Are So Smart, They Measure!

Go back into the history of measurements and we know that in the ancient times, body parts used to be the standard for measurements; hence ‘a foot’. The need for uniformity paved way for the metric and imperial systems that are now commonly used. However our basic instincts still make us want to use ‘a span’, ‘two finger spaces’ or ‘an arm’s length’; old habits die hard I guess! To resolve this and bridge the gap between digital accuracy and human approximations is the Smart Finger.

0 Designers: Choi Hyong-Suk, Jung Ji-hye & Yoo-Jin Park