Subtle Contribution
You either need celebrity endorsements or hook the real philanthropist to raise charity funds for worthy causes. A third alternative is thru subtle donations. Situations where you don’t even realize that you are parting with some money, yet making a difference in a needy person’s life. This coz the amount is so little that it doesn’t make a dent as a singular person, but when many people contribute, it makes a big impact. This is the premise of the ½ Bottle Project
Designers: Sungjoon Kim & Jiwon Park
























