P&G Launches “Reinvent Olay Pro-X!” Contest

P&G Launches “Reinvent Olay Pro-X!” Contest

Every once in a while there comes a time when products need rebranding and redesigning. Think about it, the toothpaste you used as a child and what you use today are two completely different products. The key word behind the change has been innovation. Presently, P&G is ready to Reinvent Olay Pro-X and is inviting designers from the world over to participate in their new contest.

0 Deadline: March 25, 2013

YD & red dot award: design concept 2013 One Hour Free Registration Window Reminder

YD & red dot award: design concept 2013 One Hour Free Registration Window Reminder

Many thanks to all you wonderful designers for participating in the One Hour Free Registration Window organized with the red dot award: design concept team. All those who have their codes, please remember that 28th February 2013, midnight – Singapore Time is your last date for project submissions. After this timeframe, the free coupon code that you have will expire. In short – HURRY and upload your projects NOW!!!

0 Submission Deadline: 28th February 2013, midnight – Singapore Time

Ballistic Blender

Ballistic Blender

No, it’s not a missile, but this sleek hand-held blender will totally pulverize anything in its path! A great alternative to your average bulky countertop blender, the compact design saves space but packs just as powerful of a punch. The multipurpose blade is ideal for chopping, crushing, or purée in both shallow and deep containers, and with its protective guard it’s safe to use on glass, plastic or any other common material type.

0 Designer: Luka Bassanese

Transfurniture

Transfurniture

Anyone who’s lived in a studio apartment understands the frustration of not having room for a table. Besides providing a proper place to eat, many times the table also serves as a center point for entertaining guests. This ingenious convertible furniture piece is perfect for compact spaces, instantly transforming from 3 person sofa to 6 person dining table. Simply unfold the top/back, remove the cushions, & expand their legs to create a comfortable space to eat, play a card game, or enjoy other group activities.

0 Designer: Julia Kononenko

Predator of the Road

Predator of the Road

Considering that they’re the world’s fastest land mammal (and just plain cool), it’s surprising there aren’t more transportation designs inspired by the cheetah. Designer Balázs Filczer’s 2-seater V12 Cheetah-R concept is designed around the animal’s anatomical features which are completely built for speed: muscles, prominent spine, and robust stance. Like the fast cat- it’s lean, and mean, and looks like it’s in a constant state of muscle flexing!

0 Designer: Balázs Filczer

Knuckle-safe Umbrella

Knuckle-safe Umbrella

I simply love the clever use of a knuckle-supported form of the Brolly Rain Umbrella! It not only offers a more secure way of holding the umbrella but like the designer say, the unique finger hole grip allows your thumbs to remain free for safely texting or e-mailing in the rain (something no other umbrella can claim).

0 Designer: Brollytime

Lean On Me

Lean On Me

The ‘Lean to my side’ is a conceptual smartphone based more on form. It takes inspiration from the need of people to lean on each other for support. The asymmetric form and curve is on purpose but brings home the use of latest tech possibilities. As a result you have a phone that can expand its display and yet take advantage of a compact form.

0 Designer: Seung Hyun Lee

3D Designer's Heaven

3D Designer’s Heaven

PULSE is an all-in-one 3D animation station that aims to make the design process easier and more efficient by simplifying the commercial workspace setup. Noting that designers typically use many different controllers in various stages of animation, the workstation merges all components into one versatile completely modular workstation with 3 monitors and 4 controllers. Perfect for creating 3D visuals like the sweet vid after the jump!

0 Designer: Sangaroon Cheamsawat

Bright Bamboo

Bright Bamboo

Inspired by the wood-grass of the same name, the Bambú lamp adopts the form of the bamboo’s iconic, column-on-column shape in a multifunctional lighting solution with a subtle oriental feel. The smaller of the two sizes doubles as a stool, side table or even a bucket for keeping your sake cold while the other is primarily purposed as a planter for larger vegetation. In pure white polypropylene resin, it’s a durable and attractive addition to modern spaces, inside and out.

0 Designer: Santiago Sevillano

The V Toast

The V Toast

The Toaster & Knife is the combination of a toaster and Double bladed ‘Y shaped’ knife that have a definitive purpose. The bent shape of the toaster creates an iconic V shape toast and the Y shaped knife, solves the “double dipping” problem. Yes, one blade for the butter and the other for the jam! The center of the toast breaks easily into a sandwich, making your breakfast routine crispier!

0 Designer: Zlil Lazarovich

Big Dreams in a Small House

Big Dreams in a Small House

One look at the interior of this mountain lodge and you’d never know that it’s a mere 538 square feet. Using material continuations, like the raw barn-wood floor that extends upwards to the wall at random sections, the space appears larger while maintaining that warm,cozy lodge vibe. Extra tall ceilings and lots of carefully placed windows add to this openness while providing perfect views of the contrasting wild terrain.

0 Designer: Igor Sirotov

iSee A Better Phone!

iSee A Better Phone!

The DeckSpace Phone is more of a prototyping experiment focused on designing a phone with a new user experience. I love the iconic way it deals with the numerous apps and the makes them approachable yet distinct from the standard iOS style. Like the designer puts it, “DeckSpace offers a new method for organizing apps on an operating system.” I guess I agree.

0 Designer: Aaron Kettl

Visionary Cooking Experience

Visionary Cooking Experience

The Whirlpool Fireplace cooking experience combines the tradition of gathering around the fire with modern tech. The story is built on the concept of cooking with light, where different frequencies of light are used to either create a warm atmosphere or to cook different types of food. The central basin is filled with light pins for cooking & an intelligent interactive table surface that keeps food/drinks hot or cold. The intuitive interface with gestural controls adds to the overall sensorial experience.

0 Designer: Whirlpool Global Consumer Design