Red Dot Awards: Design Concept and Yanko Design Party Hard – Part 1

As the jury member of the 2014 Red Dot Awards: Design Concept, Yanko Design’s Takashi Yamada was asked why he focuses on concept design so much. His answer was simple, finished products are not as innovative as concept designs. It’s all about the imagination and inspiration that goes behind creating a great product. The key words – inspiration, imagination and innovation can lead to path-breaking Product Design. As always, we were there at Singapore to cover the 2014 Awarding Ceremony.

This year we are doing things differently, instead of filing in a recap report, YD and Red Dot Awards have compiled four short videos that capture the essence of ceremony and get you great interviews from the award-winners themselves. Inspiring stories that teach us how dedication and focus can lead to great success. Today’s episode is a brief intro and includes great words of wisdom from Arman Emami of Emami Design and of course Dr. Peter Zec. Take a look…

[youtube:https://www.youtube.com/watch?v=NjUcPUEMVTA 600 451]

About Red Dot Awards: Design Concept

Identifying good design since 1955, the Red Dot Design Award received more than 16,500 applications from 70 countries in 2014. Making the competition one of the biggest and most prestigious design awards worldwide.

Learn how you can participate here.