Joey Roth and His Furry Mouse

I’m for real. Designer Joey Roth made a Felt Mouse. I first heard about it last year and instantly loved the idea. It isn’t until now that Joey is showing the world the first prototype. It took that long to overcome the limitations of felt but from the looks of it, this prototype is pretty much ready for production. I LOVE Joey’s disciplined execution of minimalism. See it May 13th in the “USE ME” exhibit by the American Design Club which coincides with this year’s ICFF show in New York.

Designer: Joey Roth