BMW In My Ears!
BMW DesignworksUSA has collaborated with Sennheiser on a special project and come up with three variations in earphones. The CX 980, MX 980 and OMX 980 combine visual aesthetics with functionality and come with powerful Neodymium magnets that guarantee a lifelike sound image with a highly detailed resolution. The CX 980 is fashioned to fit in comfortably in the ear canal; specs include frequency response from 16 to 24,000 Hz & soft silicone earbuds. Seven adapters to fit every ear size, the sound image customization via bass-focused, bass-intensive or fully balanced sound.
The MX 980 earphones are also finished in metal feature frequency response of 16 to 23,000 Hz.
The OMX 980 sport an elegant Y-structure with detailed surfacing and come with adjustable lightweight ear hooks. Secure fit and additional wearing comfort are its prime focus.
Common to all three models: volume can be adjusted via a volume control integrated into the cable; Innovative variable jack plug that can be fitted either straight or twisted to a 90-degree angle to ensure optimum connection. An aircraft adapter and an elegant carrying pouch bring on the bonus!
Photo credits: Sennheiser Electronic GmbH & Co. KG
Designers: BMW DesignworksUSA, Singapore
CX 980

MX 980


OMX 980






















12 Comments »
Euan says
pretty good!
Vanessa says
Amazing! How much are they?
MarkStokes says
Is it just me, or does the Y shape look more like a Mercedes, Mazda or Infinity logo? I wouldn’t get the BMW brand from these.
nick says
The Omx 980 is a blatant rip off of the Bang and Olufsen earphones. Which is depressing to say the least, seeing as the sound likely wouldn’t compare.
Chris says
Check you eyesight! The B&O look like bulky dentist’s instruments compared with these babies. Besides B&O don’t OWN the earhook design! Audiotechnica, Sony, Philips and even Nike have earhook headphones…
nono says
not good
look audiotechnica cm7, cm700, ec7, ec700
Sennheiser HD 202 says
Did you know?
The Sennheiser CX 980 ear canal phones come with two sets of silicon ear adapters for modular sound tuning. So you can choose between balanced or bass-driven sound reproduction according to your mood, your music, your taste.
Sennheiser HD 202 says
Did you know?
The Sennheiser CX 980 ear canal phones come with two sets of silicon ear adapters for modular sound tuning. So you can choose between balanced or bass-driven sound reproduction according to your mood, your music, your taste.
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